CAN Council

CAN Council Great Lakes Bay Region

CAN Council Great Lakes Bay Region strive to create a better community for children. Through prevention, intervention, and advocacy efforts, they work to address children’s and families’ needs.

I never knew this place existed. I stopped in and made a donation after driving by on my commute to work.
— New donator

Background

CAN Council needed a better, more efficient way to get a hold of kids in need of help and to attract potential donation givers.

Analysis

Their previous signage was a non-lit changeable copy sign. There was little to no visibility at night and it was old and hard to read in the day.

Objective

The objective was to install a new digital display to gain exposure to help kids in need and attract donations.

Solution

We had to select the appropriate size display for maximum viewing, get the city of Saginaw’s and CAN council’s approval, pull permits, and install the Hyperion Plus display on the current pylon sign. We then trained the customer on how to use the sign software and all the capitates of the digital display.

Benefits

The organization has increased its donations by about 25-35% after the installation of the sign. The new display helps get the message across to kids in need that there is a safe place to go.

CAN Council

1311 N Michigan Ave.
Saginaw, MI 48602

Electro-Matic Visual